Reflecting on Brighter Vision’s 9th Annual Fall Into Cash 2024
As we reflect on our 9th annual Fall Into Cash event, we want to extend a heartfelt thank you to everyone who joined us this year! Your enthusiasm and support have made this event one of our best yet. Whether you attended our expert-led webinars, participated in giveaways, or took advantage of our special offers, we’re grateful to have you as part of our community.
This year, we focused on providing valuable insights to help therapists like you enhance your online presence and grow your private practice. From referral networking tips to email outreach strategies, our webinars were designed to empower you with practical knowledge to make a big impact.
A special thank you goes out to our partners who helped make this event possible. Your expertise and support played an integral role in providing meaningful resources and exclusive opportunities for attendees, and we look forward to continuing our collaborations in the future.
We hope you found inspiration, new ideas, and actionable steps to take your practice to the next level. Please feel free to revisit our expert-led webinars below. Here’s to a season of growth, connection, and positive impact!
Stay tuned for more events, resources, and tips coming your way in the future. Thank you again for being a part of Fall Into Cash 2024!
How To Use Google Ads To Leverage Your Therapy Practice
with Anna Altice, Paid Search Specialist at Marketing For Therapists
Google Ads offers a powerful way to connect with individuals who are actively searching for mental health services in your local area. Through targeted Google ads, you can position your practice at the top of the search engine results page and drive that relevant traffic directly to your site. Hear from Anna Altice, Paid Search Specialist at Marketing For Therapists, on the best practices when creating your campaign, and common mistakes to avoid to maximize your return.
Key Takeaways:
- Find your ideal clients by using Google Ads’ targeting features – Define your audience & craft effective ads using Google’s best practices
- Analyze your ad performance to maximize your return
- Common mistakes to avoid when creating your campaign
The Rise of Big Therapy: How to Stay Competitive and Grow a Private Pay Practice
with Brent Stutzman, Owner Brand Your Practice and TheraSass, & Deb Legge, Owner of Private Pay Practice
Many private-pay practice owners dislike, stress over, or are uncomfortable with marketing their businesses. They tell themselves all kinds of dreadful stories about why they should or shouldn’t reach out, and they often feel as if they are not in charge of when and where their next referral might step forward.
The rise of “Big Therapy” platforms like BetterHelp and Talkspace has transformed mental health care, creating new challenges for small, independent practices. In this free webinar, we’ll explore how these large platforms operate and how small practices can compete and grow a successful private pay practice. Learn how to leverage marketing strategies to stay competitive and grow a private pay practice. Watch this webinar with Deb Legge, Founder of Private Pay Practice, and Brent Stutzman, Owner of Brand Your Practice, for valuable insights to help you navigate the evolving mental health landscape.
Key Takeaways:
- Understanding The Walmart Effect in Mental Health
- Harnessing Word-of-Mouth Marketing to Build Trust and Grow Your Practice
- Building a Powerful Brand to Compete with Big Therapy
Email Marketing Strategies To Build Your Private Pay Caseload
with Avivit Fisher, Founder of REdD Strategy
Email Marketing is one of the oldest digital marketing channels with the highest ROI. In this webinar we discuss how to use email marketing for promoting your practice, building an email list, and converting your subscribers into loyal clients.
Whether you’re just starting out or you’re a seasoned practitioner already, this webinar is full of insights and tools to help you get started with email marketing and use it for attracting and retaining clients.
Key Takeaways:
- Why email marketing should be an integral part of your marketing funnel
- The basics of building your first email list
- About writing your first email marketing campaign
- How to automate your emails that bring new clients in the door
Doubt Yourself, Do It Anyway
with Patrick Casale, Founder of All Things Private Practice
This transformative one-hour webinar, “Doubt Yourself, Do It Anyway,” was designed specifically for mental health therapists who are ready to overcome self-doubt, perfectionism, and impostor syndrome. In this empowering session, we explore the vital role that fear, failure, and uncertainty play in personal and professional growth. By embracing these emotions, you’ll learn how to step into creativity and flow, allowing you to achieve more than you ever thought possible.
During this webinar, Patrick Casale, owner of All Things Private Practice, shares the tools and mindset shifts to face your fears head-on, so you can stop playing small and start living a more courageous and fulfilling professional life.
Key Takeaways:
- Understanding the importance of embracing fear and uncertainty as a part of growth
- Practical strategies for overcoming perfectionism and self-doubt in your work
- How to move through impostor syndrome to step into your true potential
- Tools for shifting your mindset to unlock creativity and foster a sense of flow
From Empty to Overflowing: Joe Sanok’s Formula for a Full Practice
with Joe Sanok, Founder of Practice of the Practice
Struggling to fill your appointment book? Ready to take your practice from empty to overflowing? In this exclusive webinar Joe Sanok, a leading expert in private practice growth, reveals his proven formula for building a thriving, full practice.
In this session, Joe shares actionable strategies and insights to help you attract more clients, optimize your operations, and ensure long-term success. Whether you’re just starting out or looking to revitalize your existing practice, this webinar is packed with valuable tips that you can implement right away.
Key Takeaways:
- Client Attraction: Learn Joe’s top techniques for marketing your practice and drawing in a steady stream of clients
- Operational Excellence: Discover how to streamline your processes to enhance client satisfaction and boost retention
- Growth Strategies: Get insights into scaling your practice sustainably without sacrificing quality
- Success Stories: Hear real-life examples and success stories from practitioners who have implemented Joe’s formula
Ready to See How Brighter Vision Can Help You Get More Clients?
